Build Dashboards With Google Sheets and Data Studio

Do you spend hours collecting data, wrestling it into the format you need and then updating the same report that no one ever reads?

Or maybe you're neck deep in data but don't know how to use it to make sound business and marketing decisions?

Dashboards are fantastic tools that give you a high-level view of your business, showing KPIs, trends and data comparisons... so you can use that insight to grow your company in smart ways.

By learning some relatively simple techniques, you can create dashboards that are automated, interactive and visually appealing. They'll get people's attention and wow your colleagues and bosses.

This course covers everything you need to know about building beautiful business dashboards with Google Sheets and Google Data Studio.

What are dashboards?

Dashboards are high-level summaries of your organization's data, displayed side-by-side in a single page to highlight the key metrics and trends at a glance. It'll help you:

• Quickly understand the pulse of your business
• Visually summarize key metrics for stakeholders who don't have time to review the data
• See new insights with your data side-by-side
• Explore the data with interactive features
• Speed up and automate your reporting pipeline

Here's how you might use dashboards:

• Show growth of your website or clients' websites, by tracking traffic and social media metrics over time.
• Understand your business better by collecting and analyzing user data in real-time.
• Compare sales data across different time periods, sales channels or geographic regions to get deeper insights into your opportunities.
• Measure student attendance and performance to easily see where to allocate resources.
• Track and visualize financial data to uncover high- and low-performing areas of your company, so you can make adjustments going forward.

What this course will do for you:

This comprehensive course will teach all the key techniques for building beautiful, interactive dashboards in Google Sheet and Google's new dashboard tool, Data Studio.

The core curriculum is five dashboards that we build together from the ground up. We'll also take a foray into the world of advanced formulas to scrape social media data and then use Apps Script to make our dashboard work for us!

The final section of the course is a deep dive into Google's new dashboard tool, Data Studio, which is a super quick way to create information-rich reports.

I'll be with you every step of the way, showing you the sheet setup, the formulas and the charts we use. For each example you'll have all the necessary raw data and formulas, as well as a final, finished template!

What you get with this course:

• Over 9 hours of video tutorials that walk you step-by-step through techniques for building dashboards.
• Access to all the raw data files, copies of the formulas and links to online documentation and other great resources.
• Copies of the finished dashboard templates for the five dashboard examples and the one Data Studio report. You'll be able to make your own copies for editing and reverse engineering as many times as you like.
• Membership to our dedicated Facebook group, where you can post questions and get answers, share insights and interact with other students.
• All the videos are online and you'll have 24/7 access for life.

Who is this course for?

• Anyone who works with data in Google Sheets.
• Someone who is curious to learn more about Google Sheets and dashboards.
• Maybe you're a data analyst, a technical marketer, an educator, a scientist or anything in between.
• Anyone who wants to add new a skill, building dashboards, that will help you advance your career.

What are the prerequisites?

• A Google account.
• Access to Google Sheets.
• Basic familiarity with Google Sheets and spreadsheets, although the first couple of dashboards are set up so that everyone should be able to follow along.
• Access to a Google Analytics account to get the most out of the Digital Marketing dashboard lectures.
• Access to Google Data Studio.